DEC 16, 2025
InstaLILY: Giving companies the power of vertical AI agents with Gemini 3 and Gemma
InstaLILY is transforming how big businesses work by creating specialized AI teammates that are experts in their field. Instead of one-size-fits-all AI, InstaLILY builds "vertical AI agents" that understand the specific needs of sales, service, and operations at an enterprise level.
By pairing the reasoning capability of Gemini 3 Pro with domain-specific Gemma models, InstaLILY gives companies the power of two AIs in one system.
The power of two: Gemini 3 for smart thinking, Gemma for fast action
InstaLILY uses a unique "hybrid" system that combines two powerful Google AI models to get the best of both worlds:.
- Gemini 3 Pro for deep reasoning: This is the technical brains of the operation. The model handles complex reasoning, interpreting difficult situations, validating steps, and making sure everything aligns with the company's internal rules and procedures (stored in an "enterprise memory" called InstaBrain™).
- Gemma-based Small Language Models (SLMs) for vertical efficiency: These are the specialist agents. Gemma models provide fine-tuned performance for specific, domain-related tasks, such as processing long audio recordings or classifying different types of customer requests.
This partnership, accelerated by Google's custom TPU v5e chips, helps to ensure the system is both incredibly smart and incredibly fast, delivering high-level performance right away.
InstaLILY produces transformative solutions for different use cases through a uniform systems architecture rather than custom code. Each deployment relies on the same connector layer for structured access to operational systems, the same editable enterprise-memory substrate (InstaBrain™) that generates a vertical SLM, and the same orchestrated agent layer where execution is standardized, controlled, and enterprise-grade.
This enables:
1. Real-time field intelligence for sales and service teams
Field technicians and sales reps, especially new hires, struggle with multi-hour, complex visits. They have to manually consult engineering guides, follow diagnostic steps, and ensure compliance with safety and pricing rules, which leads to delays and inconsistent service. Using InstaLILY, training time was shortened from 120 days to just over a month.
The agent uses Gemma to process audio from the visit while Gemini 3 acts as a real-time fact checker that validates every inspection step and confirms compliance with all procedures. Reviews of multi-hour appointments now take just 10 minutes for managers, and scores for adherence to safety and standard operating procedures have increased from 50% to 90%.
2. Autonomous case routing for logistics and shipping operations
Companies manually sort tens of thousands of logistics cases (e.g., shipping issues, changes) every month using outdated systems and complicated rulebooks.
InstaLILY agents reduce bottlenecks and long queues by using Gemma to quickly identify the case type and extract key details. At the same time, Gemini interprets complex routing logic and automatically resolves exceptions. By removing slow, sequential steps, the system reduces case processing times from 15 minutes to 3 minutes.
3. Quote acceleration for industrial distributors and suppliers
Parts suppliers and industrial distributors receive quote requests through messy, unstructured channels including emails, free-text inquiries, and PDFs. Manually sorting, interpreting, and responding to these requests takes 5-6 days, often leading to lost sales opportunities.
InstaLILY uses Gemini 3 Pro to interpret the customer's objective from the unstructured documents and resolves confusing product identifiers. Gemma classifies the request type and automatically drafts a response. Integrated with inventory and ERP systems, the agents generate a full quote in minutes. Faster turnarounds times contributed to an approximately 10% uplift in revenue.
“Enterprises do not need generic copilots. They need AI agents that understand their industry, follow their rules and operate at the speed their workflows demand. Gemini 3 and Gemma give us the foundation to build vertical agents that perform with the clarity, consistency and reliability that mission-critical enterprise teams expect on day one.”
A new era of enterprise AI
By combining the sophisticated reasoning power of Gemini 3 Pro with the vertical-specific speed of Gemma, InstaLILY is delivering an enterprise architecture capable of true high-level performance, bringing massive transformation to field service, logistics, and distribution.
To start building with Gemini and Gemma models, visit Google AI Studio and read our API documentation.